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Extremely Online review: A vital look at the creator economy

Taylor Lorenz goes behind the scenes of the multibillion-dollar influencer industry to trace its meteoric rise in this fascinating book

By Chris Stokel-Walker

11 October 2023

Close-up Happy Asian girl influencer wear headphone with guitar record podcast onair online live streaming talk follower comment and audience on phone at home studio. Female podcaster, Audio podcast. — Celebrity creators have better brand recognition among younger generations than some Hollywood stars
MTStock Studio/Getty Images

Extremely Online
Taylor Lorenz (WH Allen)

SOCIAL media has changed our lives in many ways. It is now possible to keep in touch with close friends and family wherever they are on Earth, and to bridge divides that, in previous generations, would have seemed impossible to close. Social media is also where we engage with each other and learn about the world, making breaking news more urgent and immediate.

But the biggest impact of the past 20 years …

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